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Joe Pawlas

Warner Bros.
Executive Director of Marketing (VR NOW Con Speaker)
Joe Pawlas is responsible for all marketing activities for Warner Bros. Germany across the Theatrical, Home Entertainment and Games businesses.
He started his career in 2008 with Warner Music in the Business Development Group which was responsible for innovating and developing new ways to market music & entertainment product. Soon he took International responsibility developing Warner Music’s Direct To Consumer and Ecommerce Business throughout Continental Europe and the UK.
In 2011 he worked at Bertelsmann/Arvato in building Loyalty & CRM platforms for International FMCG and Industry clients.
Since 2011 Joe Pawlas has been leading the digital innovation at Warner Bros. most recently as Director Media & Digital Strategy. In 2018 he left Warner Bros. to head up the marketing of 20th Century Fox Home Entertainment in Western & Central Europe.
Since September he is back at his native domain at Warner Bros. as Executive Director of Marketing.