Having worked 8 years in the film industry and international sales business, Paul has a unique expertise regarding VR sales and distribution. In 2018, Paul Bouchard joins Diversion cinema to open the international VR distribution department. This activity aims to  support production and development & give access to the best of immersive productions. By managing the festival career of the pieces and looking for monetization solutions through LBVRE and on-line distribution, the goal is to bring additional funds and potential pre-sales to support creative virtual reality productions.