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avatar for Annabelle Gawer

Annabelle Gawer

University of Surrey
Professor in Digital Economy
Guildford, England
Digital Platforms
An award-winning researcher, author, and educator, Professor Annabelle Gawer is an expert on digital platforms such as Google and Facebook, and on platform-based innovative business ecosystems.

Highly-cited author of two books (Platform Leadership, and Platform, Markets and Innovation) and over a dozen articles in top international journals, Prof. Gawer's seminal research on platform leadership and innovation ecosystems explains how innovation and competition interact to shape platform-based markets and the digital economy. Annabelle’s work has been featured in The New York Times, The London Times, The Financial Times (here and here), The Economist (here and here) and The Wall Street Journal.